Throughout the year, Downtown Hickory hosts a variety of special events, festivals, and concerts. Below are listings of annual events. For more detailed local event information, visit our EVENTS CALENDAR.
Farmer's Market
UNION SQUARE under the SAILS!
Open all year!
Shop for local produce, meats, cheeses, honey, baked goods, eggs, herbs, pickles, preserves, cut flowers, potted plants, handmade soaps, lotions, crafts, and more at the Downtown Hickory Farmers Market on Wednesdays and Saturdays, April through October. Saturdays only November – March.
It’s a soulful feeling and sense of belonging. We will continue the SNAP/EBT program.
Valentine's from the Heart Of Hickory
Downtown Hickory
When you buy a ticket to the Valentine’s from the Heart of Hickory event you will receive a thoughtfully crafted item from participating businesses. This years event will be on Feb. 8, 2025.
Simply stroll around Hickory’s beautiful downtown on the event date and stop by the participating businesses to pick up your gift.
Please make sure that you have your ticket receipt with you! It is your passport to receive your items and will need to be presented at the time of pickup.
St. Patrick's Day Scavenger Hunt
Downtown Hickory
The Hickory Downtown Development Association hosts a special St. Patrick’s Day Scavenger Hunt on March 17, 2025 in Downtown Hickory. Stay tuned for more details!
Hopping Into Spring
Downtown Hickory
The Hickory Downtown Development Association hosts Hopping Into Spring on Saturday, April 19, 2025 from 11am – 1pm!
Come get your picture taken with the HDDA Bunny!
Hickory Hops
On The Square, Downtown Hickory
Hickory Hops is an annual Craft Beer & Music festival on Union Square during the month of April. Over 50 craft breweries participate in this sampling event. All Tasting Tickets include a tasting glass that will be provided on the day of the event. No one under 21 will be allowed to enter. Tickets are sold online at hickoryhops.com
Art Crawl
Downtown Hickory
The Fall Art Crawl on September 18, 2025 brings a plethora of artwork to Downtown Hickory. The Downtown Hickory Art Crawl boasts the works of more than 60 artists along with music, all with an easily walkable four block area. Remember, the artwork is for sale, so please support these talented, local artists.
Swingin' Under The Stars
Under The Sails, Downtown Hickory
Presented by the Hickory Music Factory and sponsored by the City of Hickory, the annual Swingin’ Under the Stars event brings the big band of the early days of jazz to Union Square in Downtown Hickory.
This years event will be on Sunday, May 25, 2025 at 6pm.
Hickory Choral Society's Singing Under The Sails Concert
Under The Sails, Downtown Hickory
The Hickory Choral Society, comprised of over 100 singers, enchants audiences with a free concert performed in Downtown Hickory each year. Sponsored by the City of Hickory.
This years concert is scheduled for Sunday, May 18, 2025 at 6pm.
Side / Show
Downtown Hickory
The Western Piedmont Symphony, Hickory’s very own prize-winning orchestra, fills downtown with music every year with free concerts under The Sails on the Square. Sponsored by the City of Hickory.
The Sails Original Music Series
Union Square, Downtown Hickory
The City of Hickory’s Original Music Series, consisting of bands from diverse and unique backgrounds peforms Under The Sails on Union Square on Fridays in May, June and September.
For more information, band line-up, and future updates, visit the Facebook page at Facebook.com/sailsmusic
Saturday Screenings
Downtown Hickory
Stay tuned for the 2025 dates!
Sit back, relax and enjoy the show!
Weather permitting, the outdoor screenings will take place at Union Square in downtown Hickory.
Autolawn
SALT Block, Downtown Hickory
The 12th Annual Autolawn Euro Classic Car show will be held this year on Saturday, October 4, 2025.
Footcandle Film Festival
Downtown Hickory
The Footcandle Film Festival is designed to bring unique, challenging,and entertaining films to Hickory every September.
An entire week of film and fun!
Oktoberfest
Downtown Hickory
Our annual Oktoberfest is the second weekend of October. Having been co-founded by a German, Adolphus “Dolph” Shuford, Hickory has a long, proud German heritage. Home to the United States headquarters for several German companies, and being a sister city with Altenburg, Germany, our connection to Germany, has never left us.
Downtown Monster Mash
Union Square, Downtown Hickory
The Hickory Downtown Development Association will host a Monster Mash on Thursday, October 23rd, 2025, from 4pm – 7pm! The event will include Candy Crawl at Downtown Businesses, Costume Contest and a Zombie Walk!
Lowes Foods Christmas Parade & Tree Lighting
Downtown Hickory
The City of Hickory hosts its annual holiday season kick-off event, the Lowes Foods Christmas Parade & Tree Lighting, on the Friday before Thanksgiving. The festivities begin at 5:45pm with the Fallen Soldiers kicking off the official parade at 6pm. Lowes Foods has been the sponsor of this festive event since the first year.
At the conclusion of the parade, Santa’s float will stop at Union Square so he can light the Christmas tree in Downtown Hickory.
The parade will follow the following route:
Parade starts at the intersection of 4th Street NW and 1st Avenue NW
Continue on 1st Avenue NW towards City Hall
Turn right on North Center Street
Turn right on Main Avenue NW
Continue through Union Square and exit on Main Avenue NW (Santa will be dropped off at Union Square before exiting downtown.)
Cookie Crawl
Downtown Hickory
Join us for our Annual Cookie Crawl Event! This years event will be Saturday, December 6, 2025, from 2pm – 4pm.
Purchase a ticket and bring your receipt to the HDDA tent on Union Square to receive your Cookie Crawl Passport & Map! Then follow the crumbs to collect a different holiday inspired cookie from each participating business! It’s the perfect way to enjoy Downtown Hickory AND leave with a bag of treats!
Holidaypalooza
Union Square, Downtown Hickory
The City of Hickory and HDDA present HOLIDAYPALOOZA on Union Square in Downtown Hickory on Saturday, November 22, 2025 from 11am -1pm! !
Shop Small Saturday
Downtown Hickory
Shop Small Saturday is the first Saturday after Thanksgiving. Head to Downtown Hickory as we celebrate Shop Small Saturday!
Downtown Hickory Events
Sponsorship Opportunity- Your donation will help cover the expenses of hosting events organized by the Hickory Downtown Development Association. We appreciate your support! This link will allow you to choose an amount from $100 to $3500.
Hickory's Oktoberfest
Sponsorship Opportunity- Your donation will help with expenses for Hickory’s Annual Oktoberfest! Please visit the Oktoberfest page, then choose the Sponsors link for more information. This link will allow you to choose an amount from $100 to $3500. We appreciate your support!
For more detailed local event information, visit our EVENTS CALENDAR.
The City of Hickory is a North Carolina Main Street community, designated by the N.C. Department of Commerce Main Street & Rural Planning Center. Hickory Downtown Development Association is charged with administering the program at the local level and building public-private partnerships to spur economic development that achieves measurable results such as investment, business growth, and job creation.
As a Main Street America™ Accredited program, Hickory Downtown Development Association is a recognized leading program among the national network of more than 1,200 neighborhoods and communities that share both a commitment to creating high-quality places and to building stronger communities through preservation-based economic development. All Main Street America™ Accredited programs meet a set of National Accreditation Standards of Performance as outlined by Main Street America.
Hickory Downtown
Development Association
24 First Avenue NE
P.O. Box 9086
Hickory, NC 28603
828-322-1121
info@downtownhickory.com
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